How to Restrict Ad Tracking for Apps and Services on iOS – Guide

Ads following you around the web? It’s a result of ad tracking. But with Apple’s iOS 14.5 update, iPhone and iPad users now have more control over their data, allowing them to prevent apps from tracking them. Ad tracking is a set of technologies used by advertisers, websites and apps to learn more about users and serve relevant ads.

Advertisers are using ad trackers, small pieces of code, to monitor online behavior and interests in order to serve targeted ads. These trackers can be found on computers, iPhones, and iPads.

How to limit iPhone ad tracking

Before iOS 14.5, developers used ad tracking to collect user data such as device ID, advertising identifier and contact information. With the latest version of iOS, users can limit this tracking by web-based services.

To protect your privacy, access the Tracking settings in your device’s Privacy menu.

To protect your privacy, disable the ‘Allow apps to request tracking’ option on your iPhone. Doing so will prevent new apps from tracking your activity.

Users can now control the tracking of existing apps by turning off scanning for each app individually.

How to limit Safari ad tracking on iPhone

To protect your privacy, take steps to limit tracking of websites you visit on Safari for iPhone.

To access Safari’s settings, users can open the app and navigate to the Settings tab.

To stop cookies from being blocked, scroll down and turn off the “Block all cookies” setting.

Enabling ‘Prevent Cross-Site Tracking’ can help protect your online privacy by blocking advertisers and other third parties from tracking you across different websites.

To protect your privacy, disable background app updates in Settings > General and turn off Background app refresh. This will help limit iPhone ad tracking and prevent businesses from collecting your personal information for profit.

Final note

We hope you found our guide on how to restrict ad tracking for apps and services on iOS helpful. If you have any questions, please don’t hesitate to reach out. Show your support by sharing this article with your friends!